Cadbury’s Iconic Freddo helping to save the frogs

Cadbury is supporting CVA to implement a program that will help protect the critically endangered Spotted Tree Frog as part of their Freddo Helping to Save the Frogs marketing campaign.  

CVA is delighted to have support from the iconic Freddo frog as part of the Cadbury Dairy Milk Freddo Helping to Save the Frogs campaign. CVA will be working with its community of volunteers and local partners to plan and implement a program that will help protect the critically endangered Spotted Tree Frog.

Critically Endangered Spotted Tree Frog

As the recent bushfires in North East Victoria have further impacted the Spotted Tree Frog’s habitat, this three-year partnership will be part of CVA’s Wild Futures campaign and will aim to improve the habitat and reduce environmental pressures for this endangered frog species.

“We’re so proud to be able to work with Conservations Volunteers Australia to deliver programs that will give these endangered species a chance to repopulate and flourish. It’s a long-term commitment to ensure the projects can deliver real outcomes for the survival of these amazing animals.”

Mondelez Senior Brand Manager, Stephanie Palayan

 

Earlier this year, Freddo gave up his place on the front of specially marked Cadbury packs for his real-life endangered frog friends to help raise awareness and educate Australians and Kiwi’s about the plight of these animals. Keep your eyes open for more ways Freddo is helping to the Save the Frogs over the coming months.

Wild Futures

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